The Boathouse

The Boathouse is a staple of the RVA dining community with two stunning locations along Richmond’s finest waterfront property. The Flores Shop rebranded The Boathouse over the course of two years. We started with a pocket folder design and worked our way through the menus, website, gift cards and numerous promotional materials. I worked most extensively on the redesign of the giftcards and their self-mailer/holder. As well as the outdoor digital menu, print ads, internal posters, checkstuffers and the interactive children's menu.